Friday, December 08, 2006

Google Adsense is a Viable Advertising Method

One of the best ways to make money with your web site is to sell advertising space. Many people can work with different companies to get them to create banners or other advertisements for their web site. Then these people work out some kind of payment system with the companies that advertise on their site. However this is not a very easy way to do business and you have to make sure that the advertisements that the company creates for your page actually work with your web site.

One of the biggest problems that I have seen with advertisements on web sites is some advertisements have nothing to do with the page that they appear on. I usually do not even glance at these ads, because they are not relevant to what I am looking for. However Google Adsense allows people to advertise on your web site very easily and make your web site more profitable.

Adsense is a system that is geared to making sure that only the most relevant advertisements appear on your web page. Adsense also allows you to get advertising dollars without having to search for advertisers and without having to negotiate any deals with them. These advertisements will either pay per click or pay per thousand impressions.

Google wants people to click on the advertisements, because you make money, and the advertisers get people to see their web sites and their products. The way that Adsense makes sure that only the advertisements that relate to your site get shown is that they “sense” the information that is on your web site, and match it to the advertisers that go with your page. Google allows you to make sure that none of your competitors links are shown on your page, and also that no irrelevant links are shown either.

If all else fails, then Adsense will allow you to choose a default link to show, or a set of default links. The best thing about Google Adsense is that it is very easy to get started. You just have to fill out an application, and once accepted you just need to paste a small block of code on your web site and you are ready to start making money.

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